Publishing Articles

Publishing | By Tiffany Holmes @ Tuesday, 31st August 2010 @ 9:07 AM

Before the Civil War forever redefined America's perception of its future, serialized stories abounded with characters that evolved into a sturdy, stalwart, American hero. The idea of the American hero started back in the 1850s in New York. They shared many characteristics of their birthplace. This vibrant, a little vulgar and contemptuous, enough to be provocative, just enough out of control, proved to be intriguing. New York was also the Geo center of newspaper and magazine empires... more...

Publishing | By John Chambers @ Wednesday, 21st July 2010 @ 11:07 AM

This Graphic Designer's 'I Love NY' logo quickly spread across the state via tons of bumper stickers, t-shirts and buttons. It was a phenomenon of epic proportion. An entire generation can instantly recognize the famous silhouette of a singer with crowns of lightning bolts and rainbow-colored hair. Record collections dating from the 1960's will sport his designs on their covers. His work, even though millions of people know it, may not be considered to be art.... more...

Publishing | By Art Gib @ Wednesday, 30th June 2010 @ 1:33 PM

Reading is an essential skill that many of us take for granted since we learned how so long ago in our childhood. We don't often think about how vital literacy is to our every day life for reading news articles, making shopping lists, following driving directions and reading street signs, filling out employment applications, or just enjoying quiet time with a novel. Having an inability to read or difficulty with reading prevents one from being a fully-functional part of the society in which... more...

Publishing | By John Chambers @ Tuesday, 15th June 2010 @ 10:46 AM

Graphic designers take computer programs and combine them with their artistic skills to develop images that are then taken by clients to convey certain concepts to different groups of people. These designers are creative artists who pair creativity with technical knowledge to make visual designs for an array of customers and different individuals. The most important tool for a graphic designer is technology. In order for a designer to change text or images, they use publishing software ... more...

Publishing | By Tenisha Mercer @ Tuesday, 11th May 2010 @ 2:02 AM

If you're searching for a results-oriented way to convey a professional image with marketing collateral, you can't beat booklet printing for the advantages it offers. Every day, businesses use it to inform prospective customers and clients about their products and services. Even with all of the emphasis on online marketing, booklet printing and printed products will remain a mainstay; there's just nothing like something that you can touch and feel. Anyone can impl... more...

Publishing | By John Chambers @ Tuesday, 4th May 2010 @ 8:26 AM

Before even looking for a company to design your web site for you, you need to make some plans. If you want your site to be live sooner than later, you have to be prepared; this will truly help your business. Check out the potential price of your web site. The cost will be different with each company you look at; shop around to find the best deal and ask for written quotes. Companies should be able to quote their estimation for designing a site that fits your needs. You must not spend more than ... more...

Publishing | By John Chambers @ Tuesday, 20th April 2010 @ 1:15 PM

We see logos everywhere we shop these days. One of the all time best logos is the golden arches. Also, this recognition of name brands starts out early. One mother mentioned that when her oldest child was just three years old, he was able to identify a truck brandname because of its logo. Some people even wear clothing with product and company logos, and some furniture and home decor have logos on them to display. Though we quickly recognize some of the nation's biggest comp... more...

Publishing | By John Chambers @ Friday, 9th April 2010 @ 10:34 AM

Around the close of the 1800s, graphic designers began paying closer attention to the use of pattern, design and shape in their works. Aged only 26 at the time of his death was the individual who altered the manner in which graphic designers envisioned a blank sheet and utilized those influences. Even though his lifetime was short, he managed to develop his very own, highly personalized, interpretation of the entire art nouveau style which many artists have been trying to duplicate at var... more...

Publishing | By John Chambers @ Friday, 9th April 2010 @ 10:11 AM

Logos are critical in the construction of a prosperous company. If you are trying to create an identity for your business by creating a great logo to represent your company, you may want to continue to read this article that is full of suggestions from the Vice President of Marketing Services for a design and printing company online. A good logo expresses the identity of your company - the personality, promise and purpose of whatever it is that you are selling. When a possible customer ... more...

Publishing | By Eddie Lamb @ Monday, 15th February 2010 @ 2:06 AM

What would the world be without the invention of ink? Can you imagine if we didn't have it with which to write things on paper? Think of the history that would be lost. Think of the books that never would have been written. Think of the most important book of them all, the Bible, if it had never been written. All of these things were made possible through the use of one thing: ink. The Spoken Word Isn't Enough To Record History Before ink, people used to communicate in ot... more...

Publishing | By Brian Jones @ Wednesday, 20th January 2010 @ 12:28 PM

When was Romeo and Juliet written? Considered as the most famous work penned by William Shakespeare, it is a tragedy that depicts a love story among lovers whose love is forbidden by the parents. Many people love this play and they are also interested to know the answer to the question when it was written. 1. The first answer to the question when was Romeo and Juliet written is between the years 1591 to 1595. Many scholars have agreed that these were the years that Shakespeare most likely... more...

Publishing | By Glen Grimditch, Ph.D. @ Wednesday, 6th January 2010 @ 6:15 PM

Four-one thousand, three-one thousand, two-one thousand, one-one thousand...Times up! These four seconds are probably largest determinant of the success of your magazine. It's the amount of time you have to convince the potential reader to pick up your magazine instead of all the others available. Did you win or lose? It doesn't seem quite fair with all those man-hours spent designing the cover, agonizing over which photographs and background to use, composing all the cleaver h... more...

Publishing | By Glen Grimditch, Ph.D. @ Monday, 4th January 2010 @ 11:38 PM

Understanding the differences between printing make ready and run processes is paramount to grasping the relative strengths and weakness of the the three main production methods for magazine printing: digital, sheet-fed, and heat-set web printing. There is another method used for printing magazines, but it's for very large quantities (more than about 250,000 copies) and will not be discussed here. The knowledge you acquire will aid your quest for purchasing cheap magazine printing. M... more...

Publishing | By Glen Grimditch, Ph.D. @ Thursday, 31st December 2009 @ 6:42 AM

Purchasing low cost magazine printing can be a daunting task, especially if you're new to print buying. This is because there are several different manufacturing methods used by magazine printers. It could cost you a small fortune, if you make the wrong buying decision and choose the wrong method. The three primary manufacturing methods magazine printers use are digital, sheet-fed, and heat-set web printing. The determination of the best method is based primarily upon the number ... more...

Publishing | By Justin Sachs @ Tuesday, 15th December 2009 @ 10:10 AM

This is An In-depth look at the options you have in publishing your book. It is important to consider the various options you have in the publishing world before you decide which venue to launch your book. Self Publishing (Lulu, iUniverse) Can take as little as 48 hours to release your title Author covers all publishing, marketing, printing, and distribution costs Author receives all proceeds from book Author maintains all Creative Control Author sets price for the bookmore...

Publishing | By Ryan Round @ Monday, 9th November 2009 @ 11:22 PM

Many struggling writers are convinced there is a secret to the success of more confident writers. There is in fact a secret but it is one that you too can embrace to improve your writing. The simple truth is that refining your own personal writing process to your unique strengths and weaknesses can not only make writing easier it can also improve writing as well. Every writer's writing process includes the same basic five elements: inventing, organizing, drafting, revising, and editing; how... more...

Publishing | By David Urmann @ Wednesday, 7th October 2009 @ 4:23 PM

Fictional history is a section of a novel based on real facts but the storyline being an imagination of the author only. It confuses some readers but it is a good strategy to incite interest and gain a following. It may be based on real past events yet the story itself was revised such that it is still classified as fictional. Fictional history has been made timeless and endearing to all the people. It greatly influences the beliefs formed in the minds of the readers or viewers. I... more...

Publishing | By Anna Stenning @ Thursday, 24th September 2009 @ 11:23 AM

More and more magazine, newspapers and other articles which once would have been printed on paper are now being published online, which in turn has had a negative effect on the conveyor market. Conveyor belts have been around for a significant amount of time. The initial design was made just after the turn of the 1900's. It wasn't long before people saw the potential that a belt system could have on their industries. It wasn't long before belts were being installed i... more...

Publishing | By Marsha Friedman @ Sunday, 13th September 2009 @ 9:17 AM

Case Study: In July of 2009, our agency played a behind-the-scenes role in a battle that pitted The Dark Knight against Aliens and Terminators, and we won. It started with taking on the PR campaign of one of Hollywood's most successful but lesser-known producers, and giving him a high enough profile to stand toe to toe with Hollywood hit-maker James (Terminator, Titanic) Cameron. Our client, Michael Uslan, executive producer of blockbuster movies like Constantine, Batman, Batman Beg... more...

Publishing | By Lynne Klippel @ Monday, 1st June 2009 @ 3:04 PM

Many new authors are mystified about how in the world to get their books into a bookstore. While is it fairly easy to list your book on Amazon and Barnes and Noble online, getting your book into a physical bookstore is very difficult for a new, self-published author. According to Eric Kampmann, principal of MidPoint Trade Books, large bookstore chains are not interested in dealing with self-publishers or even small independent publishers. They are reluctant because they are not su... more...