Market Research Articles

Marketing » Market Research | By Aleksander Aleksandrov @ Tuesday, 9th October 2007 @ 7:24 AM

Emerging economies account for 45% and 66% of global ammonia output and consumption, respectively. The demand is likely to grow by 2.5% a year. The demand for ammonia in industrially developed countries will remain stable, while capacity will continue to shrink due to the advancing exports from Asia, CEE, and South America. The ammonia production capacity will augment in Middle East, North Africa, and South America, which boast access to cheap gas. The high demand for ammoni... more...

Marketing » Market Research | By Aleksander Aleksandrov @ Tuesday, 9th October 2007 @ 7:00 AM

The analysis of the market for paint and varnish materials (PVM) has confirmed that the highest growth will occur in the production of acrylic and polyurethane resins - by 6% and 4.1% respectively. These products produce elastic coatings and guarantee ecological safety. According to some experts, the demand for synthetic resins in Europe and Middle East will demonstrate an upward trend and will top 2.5m mt by 2007. It is expected that within this period certain resin types, like acrylic,... more...

Marketing » Market Research | By William Doggett @ Friday, 7th September 2007 @ 5:07 PM

The key to getting paid to fill out online surveys is perseverance and research. This is not a simple process that is as easy as signing up, filling out and getting paid. Unfortunately, this market is flooded with phony surveys, companies and scammers. So, the best way to make real cash doing this is to get organized and investigate. Make certain that you create an email address exclusively for your surveys. You do not want to end up having to sort out every survey offer, junk mail and th... more...

Marketing » Market Research | By Aleksander Aleksandrov @ Friday, 31st August 2007 @ 4:22 PM

According to the leading suppliers of acrylic acid, the annual demand growth will stay at the level of 5% in the coming years. However, according some experts, this growth by 2009 may be lower, not more than 3.5% per annum. They predict the following demand growth figures for various segments of acrylic acid consumption: 3.6% per year for acrylates and 5% per year for superabsorbents. Despite the fact that many companies decided to postpone or abandon the construction of new production fa... more...

Marketing » Market Research | By Aleksander Aleksandrov @ Friday, 31st August 2007 @ 4:22 PM

One of the main reasons preventing from further Titanium distribution is its high cost. Apart from that, cyclical character of the aircraft industry also affects Ti application. Economic state in major application areas, esp. aerospace industry, significantly affects titanium market thus leading to its thoroughly cyclical character. In 1958, demand for titanium dropped off significantly because the military shifted its focus from manned aircraft to missiles for which steel was more approp... more...

Marketing » Market Research | By Aleksander Aleksandrov @ Sunday, 26th August 2007 @ 12:09 AM

The methanol (methyl alcohol, carbinol) industry is witnessing a transformation with new possible applications such as methanol for fuel cells, methanol-to-olefins and Dimethyl Ethod (DME) having the potential to move the demand upwards. The global methanol industry generates nearly 100,000 jobs. Worldwide, over 90 methanol plants having the capacity to produce over 11 billion gallons of methanol annually, according tp Methanol Institute. Several companies engaged in the production of methanol a... more...

Marketing » Market Research | By Aleksander Aleksandrov @ Saturday, 18th August 2007 @ 11:10 PM

Significantly increased interest in nitric acid (NA) demonstrated by large companies of chemical and related sectors over the recent years has spurred market research hypermarkets and agencies to initiate a full-scale research of nitric acid. Participation of top experts in the execution of this research has become common practice for the brand market research companies. Generally, such fully refereed and highly acclaimed researches have originated due to implementation of statistical, ec... more...

Marketing » Market Research | By Aleksander Aleksandrov @ Tuesday, 7th August 2007 @ 2:10 PM

According to Merchant Research & Consulting Ltd (UK), a consulting company, the use of adipic acid in the manufacture of polyurethanes has been expanding, since the market for polyamide resins and fibre is mature and these products are largely competed by polyesters and polypropylenes. Significantly increased interest in carboxylic acids demonstrated by large companies of chemical and related sectors over the recent years has spurred market research hypermarkets and agencies to initiate ... more...

Marketing » Market Research | By Terry Fitzroy @ Thursday, 2nd August 2007 @ 8:42 PM

It's easy to open the business but can you target your market? Demographics are an important element to any business. Do you know how to use demographic data in your marketing? Demographics is the statistical data on the human race. It includes information such as sex, age, and income, and it is used by business to identify the target markets for their products or services. Demographics are used to tell you who your customer is, where they reside, what sex they are, and whether y... more...

Marketing » Market Research | By David Poulos @ Wednesday, 25th July 2007 @ 7:27 PM

If you want to boost sales, increase membership, enhance volunteer participation, increase market share or find new profit niches, the best methods start with knowing your target audience. One of the most effective ways to do that is to listen to them. How you listen, and how you organize and collate the results of that listening is the determining factor in the usefulness of the data, and the accuracy and actionability of your analysis. Clearly, much depends on the goal, but the type of researc... more...

Marketing » Market Research | By David Poulos @ Wednesday, 25th July 2007 @ 7:07 PM

It's that time again . . . time to get the ball rolling on your new membership recruitment campaign, or your seasonal ad campaign, or your annual meeting promotion. You need an idea, a direction, an inspiration to guide your creative mind to a result that will be executable, will reach and resonate with the intended audience, and come in within budget. Where do you turn? Hopefully, you turn to the potential customer, in the form of primary research. The more you know about the audien... more...

Marketing » Market Research | By Samizr Khan @ Tuesday, 10th July 2007 @ 1:11 PM

With millions of websites out there being visited by millions of computer users, how can you make sure that your ad can be seen by your target customers and that your leads will be followed by these users? Here are a few tips. 1. Place an ad on the websites frequented by your target customers. Before doing this, you need to define who will be your target customers. Placing an ad on sites that they usually visit will increase the possibility that your ad will gain the attention and wil... more...

Marketing » Market Research | By Linda Morton @ Thursday, 28th June 2007 @ 3:35 PM

More than a billion people use the Internet worldwide, reports "PC Magazine." In America, 88 percent of the population state that the Internet has a role in their lives and 53 percent report that they do more of certain everyday activities" simply because they can do them on the Internet,says Ronald Roach, who recently did a survey of Internet users for Black Issues in Higher Education. Understanding Internet users is important to thousands of people with Internet bus... more...

Marketing » Market Research | By James Penn @ Friday, 13th April 2007 @ 12:33 PM

Niche marketing is becoming more popular than ever. Finally marketers are starting to realise that they should focus on smaller niches rather than trying to market to other marketers. By focusing on niches you can target a more select group of people and produce an info product designed specifically for them. In this article I will outline the three major mistakes marketers make when choosing a niche to target and why these mistakes are costing them HUGE amounts of money and time. more...

Marketing » Market Research | By Roger Haumann @ Tuesday, 10th April 2007 @ 7:30 PM

Business plans and marketing plans are inextricably linked. Without the business, there is no marketing, and with out the marketing, there is no business. Creativity is an especially essential element to the home business marketing strategy. Without the sky-high budget and well known CEOs, a small business has an up hill battle in gaining name recognition and customer respect. With a solid marketing plan, however, any business has the potential to flourish. How to Develop a Marketing Pla... more...

Marketing » Market Research | By Kevin Sinclair @ Thursday, 29th March 2007 @ 11:18 AM

Most people change their website's pages whenever they get a new idea. They think that each change is going to improve their site and make them more successful. Of course, there are basic improvements you can make as you are writing the content for your site. And for the first few weeks you may notice some shortcomings that need to be remedied. But, after a few days or weeks your site becomes stable. You don't find any more errors in spelling or grammar. The graphics look... more...

Marketing » Market Research | By Ronald Finklestein @ Tuesday, 20th March 2007 @ 2:55 PM

Over 100 years ago Jules Vern wrote three books: Around the World in Eighty Days, Twenty Thousand Leagues Under the Sea, and Journey to the Moon. When those books were written Vern was called crazy, ignorant, and a dreamer, yet the concepts in each book became a reality and are taken for granted today. Why do you care? Because you are a business owner with your own dreams, goals, and desires that you want to accomplish. You, like Jules Vern, have others who second-guess your vision, your... more...

Marketing » Market Research | By Tibo Gordon @ Saturday, 13th January 2007 @ 12:23 PM

Like traditional forms of marketing, to market your online business, you need to assess its potential. It doesn't have to cost a lot, nor does it have to be a complex process. It might be using a focus group, which is simply getting a survey of opinions about your product or service offerings from a cross section of your consumers. You can conduct such a survey either by mail or by telephone. Using the telephone can be more challenging because some people feel that this is an intrusi... more...

Marketing » Market Research | By Joaquin Reveron @ Tuesday, 12th December 2006 @ 2:10 PM

You have seen those wholesale DVD Power seller icons on eBay. They are everywhere, even when an eBay power seller has to average a minimum of $1,000 in sales per month for a minimum of three consecutive months. That is a lot of auctions indeed! And that amount of sales they are currently making today pretty much guarantees that many of those sellers are making a living through successful wholesaling. For those of you interested in learning how to do this on your own, here is some of the... more...

Marketing » Market Research | By Omar Johnson @ Friday, 8th December 2006 @ 7:05 PM

The days of targeting everyone with advertising are over. In fact, I don't know if they ever existed. Mass targeting is an illusion. There is a target audience behind every advertising effort. Targeting your market through niche marketing will help concentrate your efforts and make you more successful. What is Niche Marketing? In a nutshell, niche marketing targets one distinct group of people who need what you are offering. Regardless of what you are marketing, there is a spe... more...