Converting Traffic Articles

Internet Marketing » Site Promotion » Converting Traffic | By Juhani Tontti @ Tuesday, 2nd December 2008 @ 8:02 PM

The main reason, why a website does not bring enough results is the lack of a clear strategy. Your online business opportunities must be wrapped into a pack which has a clear promise to your target group. Because the first impression is so important for busy web surfers, they must understand the promise right away or otherwise they go on their journey. The promise must give a specific benefit to the online home business opportunity website visitor. One good example is: Earn $ 20 p... more...

Internet Marketing » Site Promotion » Converting Traffic | By Peter Bosch @ Monday, 1st December 2008 @ 8:26 PM

The average websites conversion rate is far below it's potential, and is on the decrease. Because the number of fraudulent businesses around is on a dramatic increase, and it's no secret. Todays online shopper has wised up to this and the statistics show it. Todays online shoppers, including myself, realize that a website without credentials, support, and security can put them at risk. And it makes sense, if your visitor trusts you, he will buy from you. Third party websi... more...

Internet Marketing » Site Promotion » Converting Traffic | By Richard Lang @ Tuesday, 18th November 2008 @ 12:55 PM

There is no question the internet offers tremendous opportunities you can find nowhere else. However, your small business is constantly going to be under the gun during a recession. You will have to fight dwindling sells, the constant expenses to keep your online business appealing, and have to deal with prospects that are fading. The last thing you want is for your business to give in to the pressures of a recession. There are several things you can do to recession-proof your interne... more...

Internet Marketing » Site Promotion » Converting Traffic | By Cathy Goodwin @ Monday, 17th November 2008 @ 12:24 AM

Independent professionals often struggle to develop landing pages that convert browsers to buyers. Many fail because they don't realize that landing pages are not the place to display your creative talents. They follow formulas that are have been tested over and over again. They use very specific copywriting and design techniques. And they are completely open about their purpose: getting visitors to take one specific action before leaving the page. (1) Decide exactly what ONE action ... more...

Internet Marketing » Site Promotion » Converting Traffic | By Cathy Goodwin @ Thursday, 30th October 2008 @ 8:08 PM

In case you need another reason to learn copywriting: The whole idea of creating a website or ezine is to attract clients, right? But I'm constantly surprised to find websites that not only fail to attract clients. They actually insult their readers. Example 1: Writing for his ezine, a self-styled marketing expert compared troublesome clients to a serious fatal disease, which he named. Get rid of the disease and restore the health of your business, he advised. He acknowledged ... more...

Internet Marketing » Site Promotion » Converting Traffic | By sylvan noel @ Wednesday, 22nd October 2008 @ 3:47 PM

No two people are alike in the MLM business, but there are some shared personality traits that are common to those who have started and operated in MLM already. One of the most common personalities inherent among MLM business people is their entrepreneurial spirit. What are some of these traits that make up an MLM entrepreneur? Self-starter. Self-starters are the type of people who do not just sit around thinking about something over and over again. Yet no action is taken to ge... more...

Internet Marketing » Site Promotion » Converting Traffic | By Cathy Goodwin @ Wednesday, 22nd October 2008 @ 3:19 PM

To attract clients online, your website needs to showcase your talents, skills and experience. So you create an "about" page. Often you will also be asked to submit a bio as part of a proposal or bid or a consulting project. When I work with clients on website copywriting, I often hear, "I don't want to boast. I don't know what to say." The truth is: Writing your bio means you want to send a message to your potential customers: "You are dealing with th... more...

Internet Marketing » Site Promotion » Converting Traffic | By Cathy Goodwin @ Monday, 13th October 2008 @ 8:38 AM

Online business success requires copywriting to turn website traffic to Internet profits. But many of my clients attract lots of traffic without enjoying the rewards: sales, revenue, and more of their own clients. The problem is they have focused all their efforts on attracting traffic. It's like promoting a new restaurant without hiring a chef: guests arrive, look around and leave hungry. On the Internet, your copywriter is the equivalent of the chef. Bring on the hungry visitors an... more...

Internet Marketing » Site Promotion » Converting Traffic | By Sameep Shah @ Thursday, 25th September 2008 @ 9:29 PM

Email marketing means communication with your subscribers. How effectively do you communicate is the most important question to ask. The next thing to ask is how would you communicate with your friends and family? The answer should be obvious. You communication is effective when you are not trying to 'fake' it. Analyze the emails written to a client compared to the emails written to your friends and family. Notice the casual way of talking when you're writing to friends an... more...

Internet Marketing » Site Promotion » Converting Traffic | By Jinger Jarrett @ Monday, 22nd September 2008 @ 12:39 AM

It is not enough to get visitors to your site. You want to keep them coming back. The easiest way to do this is to make your site as sticky as possible. Sticky means that when your visitors get to your site, they stay for awhile because you offer lots of good content. It also means they return because they like what you have to offer. There are many ways you can make your site sticky. Here are five ways to help you: 1. Create a forum. A forum will make your site more ... more...

Internet Marketing » Site Promotion » Converting Traffic | By Paul Brereton @ Friday, 19th September 2008 @ 7:45 AM

Women today have less and less time to do the things they want to do, like shopping due to family commitments and having in most cases a full time job too and this is showing itself in the behaviour of shortened online shopping. One such company who realised this early on, decided to completely change the shopping experience to cater for the busy lifestyle women now have and it's paying dividends in increased sales and customer satisfaction. Lets take a look at how they achie... more...

Internet Marketing » Site Promotion » Converting Traffic | By Keith Baxter @ Tuesday, 16th September 2008 @ 6:21 PM

Every company is looking to get consumers to spend their money. Consumers need our services, our product, or our help. How does a company get their product to customers? Through a store front, website, and some will even bring it to the individual's front door! The idea of a store front and other means of sales have been around so long that their methods are simple and known to companies. With the internet, things are just getting going. Ever consumer is looking for your website, and now yo... more...

Internet Marketing » Site Promotion » Converting Traffic | By Cathy Goodwin @ Friday, 12th September 2008 @ 8:28 AM

Website copywriting faces a big challenge these days. Prospective clients and buyers get tired of reading the same promotional messages on every website. Everybody promises, "Insider tips to take your business to the next level." Or, "Transform your life in 7 easy steps." But do these claims really attract clients? I suspect visitors click away, muttering, "I've heard that before. And I don't believe a word." You fill your practice faster if... more...

Internet Marketing » Site Promotion » Converting Traffic | By Jackie Lee @ Wednesday, 10th September 2008 @ 11:28 AM

Once you have an established site and you are getting some level of traffic, you can start to think about how to get the most money out of the traffic you are already getting. This is called monetizing your site, and it's how you will get paid from people visiting your site. It is common knowledge that without traffic we have no business. Like any business, without any customers you don't get sales. Traffic represents all the people that gets a chance to see what you have to of... more...

Internet Marketing » Site Promotion » Converting Traffic | By Barry Wayne @ Friday, 5th September 2008 @ 6:48 AM

Where have I landed? What do I do, get or buy from here? These 2 questions needs to be answered for your website visitors within the first 3-5 seconds of them landing on your page. If you're able to effectively answer these questions and your visitor doesn't leave, then you have no more than 5 more seconds to answer some more questions: Why should I do something? These are the 3 key questions that your landing page needs to answer. And they must be an... more...

Internet Marketing » Site Promotion » Converting Traffic | By Barry Wayne @ Wednesday, 6th August 2008 @ 4:55 PM

This is a question many website owners ask me when we first start working together. I'll give you an answer from a good friend of mine, that is a specialist at list building and landing pages. He always uses the analogy that trying to sell to your customer before getting to know them is a lot like proposing marriage before you've even gone on a date. It may sound silly, but many people aproach their online business the same way. They go straight for the hard sale without ever as... more...

Internet Marketing » Site Promotion » Converting Traffic | By Sami Fab @ Tuesday, 5th August 2008 @ 2:39 PM

Firstly, regardless what you may have heard about website promotion, I want you to note: Gone are the days when any poor website or blog got lots of attention with just a bit of clever website promotion. That is truly good news for you. How? Well, now those who do good or great work are rewarded and those who try to cheat the system (mostly) fall by the side. Let me show you the way. There are probably a great many differences between a massively successful website in your niche an... more...

Internet Marketing » Site Promotion » Converting Traffic | By Mark Kimathi @ Thursday, 10th July 2008 @ 2:53 AM

Just like the offline world, one should never confuse marketing for sales. Online, the disparity between the two is quickly brought to notice when stats in the log-file show numerous visits with no sales made. This is why it is prudent to first streamline your conversions techniques in increasing web revenues. Conversion happens as a result of synergy amassed from sales and marketing. Marketing involves exposing potential customers to numerous messages about your offer. Online this may be... more...

Internet Marketing » Site Promotion » Converting Traffic | By Steve Thomas @ Thursday, 3rd July 2008 @ 1:22 PM

What is your web strategy? Does your site need to generate sales leads? If so, how is it working? Do you know the basic metrics for traffic and conversion? How about more advanced metrics such as conversion by entry page or conversion by search term? How many clicks to conversion? How many bounces off of your "contact us" method without hitting submit? Did you know that all of these metrics can be measured, alternative methods can be tested and you can improve both traffic and conversion... more...

Internet Marketing » Site Promotion » Converting Traffic | By Mark Kimathi @ Tuesday, 1st July 2008 @ 1:07 PM

We have seen that you can increase your revenue by increasing your traffic, merchandising and improving your C.R (Conversion Rate). Though you should use all the three techniques, there is a particular order in which when applied will result to making more money more easily and consequently is more effective. This order has such far reaching effects on your total web revenues that it worth dedicated attention. In trying to increase sales in your website there is a natural urge to increase... more...